Starting a Fashion Business

Starting a fashion business shouldn’t be careless. It is very important to do the right methods from the start. One-one, your business can stop in the middle of the road. You don’t want this to happen to your business, do you?

In this chapter, you will find out how to start the right fashion business. So, make sure you listen to every point carefully, yes. Ready? Okay, let’s get started.

Product Research

Product research is the first step in determining what products you will sell. This step is important. You can’t just choose the product you want to sell. Also, you also cannot choose products only on personal assumptions.

You need data according to market conditions. That way the product you choose will be accepted by the market. So, here are some ways you can do product research.

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Observing Market Trends

It is very important to know what fashion trends are currently hitting. Relax, there are many ways you can do to analyze fashion trends.

Check on Google Trends

Google Trends is a feature from Google that can quickly analyze the number of searches for certain keywords. You can also compare different types of products to see which ones are more sought after.

Check Trends on Social Media

Apart from observing trends on Google, you also need to look at trends on social media. There you can find various photos or videos of fashion products reviewed by several people or influencers.

Just type in the fashion product keyword you want to search with hashtag (#) in the search tab. In the Top tab you will see keyword products that are a lot of likes (likes).

Survey to Consumers

Apart from observing on the internet, you can conduct a survey to find out which products are needed and liked by consumers. Make a simple online survey so it’s easier to do. You can use several social media to spread this survey and get more respondents.