Local fashion products are ready to go international with a mission to empower women. Efforts to empower women continue to be carried out, not only by the government but also by the community itself. As did these three associations, Mutiara Lombok, Handep, and Pesona Alam.
Mutiara Lombok, based in Lombok, West Nusa Tenggara (NTB) relies on the beauty of pearl jewelry made by Lombok women, Handep (Central Kalimantan) relies on quality leather that is claimed to be entirely using local products, and Pesona Alam with beautiful Lombok weaving.
These three associations produce works of international standard, which according to Poppy Dharsono, a businessman, designer, and chairman of the Indonesian Fashion Designers and Entrepreneurs Association (APPMI), is worthy of being see by the world and the country itself.
“We have known them for a long time and not only have superior products, but also have a mission and quality program, especially empowering women in their area,” said Poppy Dharsono when met by MNC Portal in Kebayoran Baru, South Jakarta, Monday (4/04). 10/2021).
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Poppy added that she believes the 3 women’s empowerment associations can bring Indonesia’s good name in the international arena because they have also appeared at the Indonesia Fashion Week (IFW) event. “That’s also the reason we chose the three,” he added.
Furthermore, Tri Hanurita, Deputy Chairperson for Women’s Empowerment at the Indonesian Chamber of Commerce and Industry (KADIN), said that the products produce by these three associations will be sell in three countries representing the world’s continents.
“Yes, we as KADIN will bring the products of these three women’s empowerment associations to Sydney (representing the Australian continent); Switzerland (Europe), and Dubai (Asia and Africa). This is our effort to provide opportunities; for the Indonesian people to be know in the eyes of the world. , said Tri.
He added that, in the future, not only these three associations will be develop by KADIN; but there are also women’s empowerment associations in Garut, West Java, which process leather; and in Aceh with its superior product, Aceh coffee.
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